You already know the value of a blog, which is why you have one. You’ve been writing for a while but Google Analytics Data shows that you haven’t made too much of an impact with regard to your traffic. How do you change that? Well, today we share our secrets with you. We’ve been running a successful blog for several years and we’ve noted down some sure-fire ways to drive traffic to your blog.
Keeping Your Blog on Budget: Use Renewal Coupons
The whole point of driving traffic to your blog is to make it more profitable, and one of the ways that can happen more quickly is to make sure that you keep the costs down. We found some promo codes at VPSdeals.org, even if you don’t use www.GoDaddy.com they have coupons for lots of other companies so it’s definitely worth a look. A lot of times your initial purchase is deeply discounted, make sure you look for renewal coupons before your initial contract is up to keep your costs low.
Top 3 Tips To Drive Traffic To your Blog
These tips will not only help guide you towards getting more traffic but also get you traffic that’s relevant to your business in terms of sales.
1) Write A Stellar Headline
Take your time in deciding the headline for your blog posts. They are one of the primary attention grabbers in our limited attention span world. You have all of two seconds in which to rouse the curiosity of the reader and your headline plays a large role in driving traffic to your blog. This isn’t even a secret and this concept has been known for decades yet why so few people use it baffles us. Here are some examples of headlines that are known to work:
- x number of ways to do ….
- The truth about x will shock you
- Best Ways to do x
- x is better than y according to this science study
The common theme in all these headlines is that it rouses the reader’s curiosity. They feel compelled to click on your post to find out what the secret is that been missing from their business. The headlines have to be catchy yet at the same time not misleading. If you’ve heard of clickbait titles then in a sense that is what you should do, without misleading the reader about what to expect when he clicks on the post. Remember the golden rule: Invoke curiosity with integrity. Try several headlines and ask people for their opinion or figure out which one would you click on if you were in your customer’s shoes.
2) Always write for the customer
In this competitive world, businesses are going out of their way trying to stuff keywords into their articles. They try to outrank each other in order to gain more business. This is a very short-term way of looking at SEO. When writing a blog post always keep the customer in mind. Write information that will be the most valuable to them. Think of a specific customer persona in your mind while writing and the traffic will generate itself. Your customers are bound to come visit your site for all the valuable information you share, and they’ll be glad to share your blog with their friends who are seeking the answers you provide.
Even if you don’t have the best knowledge of SEO, writing keeping only the end customer in mind will pay greater dividends in the long run. If you are looking for clues as to what kind of information your customers are seeking, a quick Google search will point you in the right direction. If you have any sort of interaction with your blog readers whether on the blog itself or on one of your social media channels it’s a good idea to work on some user driven content.
3) Use Social Media
Irrespective of your target audience the use of social media is very relevant to drive quality traffic to your blog. The only question that remains is which social media platforms should you opt for? It depends on what kind of business you are running and who your target audience is. If your business primarily deals with a younger audience, use of Instagram, Snapchat, Youtube and similar socials might be ideal to share your blog links.
On the other hand, a more mature audience will respond better to social shares on Facebook or Twitter. There is an art to writing social media headlines as well, which you need to practice and perfect.
If you are in the B2B space LinkedIn serves as the perfect platform to share your content to drive traffic to your blog. No matter what the situation social is very relevant.
Using these three basic tips should definitely help you increase traffic to your website. If you have any questions, queries, feedback, please do let us know in the comments below and we will be glad to help.